a National Media frenzy.
In 2021, video of the wacky event went viral on UNILAD attracting 750K views!!
BBC One Show were so impressed they filmed the dog training day and aired a 5-min segment on prime-time TV hosted by Ronan Keating.
Event champ Bear the Beagle and owner James appeared on Radio 1: Scott Mills Show.
In 2022 BBC were onsite to interview Founder Mark and record the event, which aired on South Today news.
ITV This Morning entered celebrity Vet Dr Scott Miller and his dog Skully into the competition, filmed the day, and aired a 6-min special feature on prime daytime TV!
Sky News Breakfast host Kay Burly interviewed organiser Mark for 3 mins on Live TV.
Event champ Max the Springer and owner Danny appeared on a full page spread in the Sun Newspaper.
Over 41 million people reached!
And that’s not including Social Media!!!
TV coverage – daily viewers
ITV This Morning – 500K to 1 Million
BBC One Show – averaging 3.9M
BBC South Today – averaging 500K
Sky News – averaging 500K
Radio – daily listeners
Radio 1 Scott Mills Show – 8.6 million
Heart Radio and BBC Radio Solent
Plus all local radio stations
Online Newspaper – daily readers
Mail Online 4.1 million
The Sun 3.7 million
The Guardian 3.5 million
Daily Mirror 3.1 million
Express 1.6 million
Metro 1.6 million
Independent 1.4 million
Telegraph 1.1 million
The Times 0.9 million
The Star 0.8 million
Evening Standard 0.5 million
USA Today 2.6 million
Also featured in every Regional paper and all major National newspapers.
